Coasters' boss calls for a ruthless streak

The Coasters were beaten 2-0, keeping them at the foot of the National League table with a six-point gap to safety.

They had looked set to go in level at half-time, only for Ian Henderson to put Dale ahead before Kwaku Oduroh settled matters in second-half stoppage time.

Speaking to Fylde’s media team, Beech said: “Football is a very harsh industry and what you’ve got to do is not lose belief in respect of what you’re doing.

“In performance you can see it’s very good but it’s about winning: the boys have been doing really good things in good moments.

“They don’t deserve any criticism for those efforts but what they have to do is keep believing in the right way and the right things.

“It (the first goal) comes from us attacking, so it comes from us not getting it right, the goalkeeper receiving the ball, playing a really long ball and Ian’s experience, he benefits.

“We’ve responded really well, changed a few things at half-time regarding shape and constantly attacked Rochdale’s goal but, the same old story, you’ve got to put that football in the onion bag.

“What we’ve got to start doing now is being ruthless. The lads have got to stick together and believe in it.

“It’s not just the centre-forward or forwards, or wide players, or attacking midfield players: there’s plenty of opportunities in set plays, free headers, back post headers and headed back across goal instead of out for a goal kick – little things that make a massive difference.”