Blackpool attraction tickets and discounts for visitors and locals: Pleasure Beach, Tower and Zoo deals
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Keeping the kids entertained this summer needn’t break the bank — here are the Blackpool attraction offers, discounts and local deals worth knowing about.
Entertaining the kids during the summer holidays can get expensive very quickly, particularly when there are so many things for families to do.
Blackpool welcomes more than 20 million holidaymakers each year, drawn by its wide range of attractions, including the Golden Mile, three historic piers and the iconic Blackpool Pleasure Beach.
But it doesn’t have to cost the earth, with a range of offers and discounts available to visitors and locals alike, making family days out a little more affordable.
Here are some of the offers available to everyone, alongside discounts for Fylde Coast residents and details of how to redeem them.


Blackpool Pleasure Beach
Blackpool Pleasure Beach Resort has something for the whole family, from Nickelodeon rides for younger visitors to adrenaline-filled rollercoasters for thrill-seekers.
The park is home to world-famous rides such as the Big One, Revolution and Avalanche, as well as the recent addition of Aviktas, the park’s £8.72 million Intamin Gyro Swing.
Wowcher currently has a range of offers and discount vouchers available, including £15 off for local residents.
Blackpool Tower
The town’s iconic Blackpool Tower is packed with attractions, including the Tower Circus, Madame Tussauds and Tower Dungeon.
Visitors can save up to 33% when purchasing a multi-attraction ticket before their visit.
Regular visitors can also save with the Blackpool Tourism Annual pass, priced at £149.
The pass gives visitors access to following attraction:
- The Blackpool Tower Top
- The Blackpool Tower Ballroom
- The Blackpool Tower Circus
- Blackpool Tower Dungeon
- Showtown
- Madame Tussauds Blackpool
- Sandcastle Waterpark
Holders also get 20% off selected in-attraction purchases.
The Gruffalo & Friends Clubhouse
At The Gruffalo & Friends Clubhouse, children aged 1–10 are invited into a world built around the beloved stories of Julia Donaldson and Axel Scheffler.
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Across six themed play zones, families can explore everything from the Deep Dark Wood adventure spaces to Zog’s Dragon School Challenge and a calming sensory room.
Visitors can benefit from the summer VAT price reduction on tickets, as well as take advantage of the multi-attraction ticket, to save up to 25%, when booking The Gruffalo & Friends Clubhouse and SEA LIFE Blackpool together.
Blackpool Zoo
The award-winning Blackpool Zoo, which was recognised as a Tripadvisor Travellers' Choice award winner for 2025, is another must for a family day out when visiting Blackpool.


The zoo has a diverse range of species, with over 1000 animals in its care including Asian elephants, gorillas, orangutans, lions, tigers, penguins, giraffes and sea lions.
Visitor are advised to book in advance to save money on tickets, or to use Tesco Clubcard Partner codes to buy tickets.
And it’s good news for locals, with Blackpool residents able to benefit from 20% off.
Local discount offers
If you are local and fancy visiting some of these Blackpool Tower attractions, then you can take advantage of a 50% discount with its FY Locals’ Discount.
The offer, which is available throughout the year is valid at:
The offer is valid to anyone living in an FY postcode (FY1-FY8), and applies to a maximum of 2 adults and 4 children.
