A look round Blackpool's new Premier Inn on the former Yates' Talbot Road site

Blackpool's newest hotel has opened its doors to customers boasting impressive views over North Pier.

The new £7.1m Blackpool North Premier Inn on Talbot Road opened on Monday with customer capacity being expanded each day.

The opening of the hotel comes more than 12 years after Yates' Wine Lodge was destroyed in a fire at the site.

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The hotel also features a new Cookhouse + Pub restaurant

You don't have to be a hotel guest to dine at the restaurant

Deputy hotel manager Lee Rowlands

The hotel looks like a prominent building already on Talbot Road

The hotel is on the site of the former Yates, which was destroyed in a fire in the early hours of Valentine's Day in 2009

The site was empty and dormant for years, leaving a gaping hole on the corner of Talbot Road and Clifton Street.