Sam Smiths still looking for couple to run Victoria pub in Cleveleys

A prominent Cleveleys pub remains closed after the last orders sounded two months ago – but the brewery remains hopeful a couple can be found to run it.
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The Victoria Hotel pub, on the corner of Victoria Road West and North Drive and known locally as ‘the Vic’, closed on Tuesday August 1 and has not reopened since.

Its closure has saddened regulars of the 1930s pub, which features distinctive faux ceiling beams and a quasi Baronial-style design and previously played host to live bands,

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Owners Samuel Smith, the brewery based in Tadcaster, Yorkshire, said this week that they were still hopeful it would reopen.

The Victoria Hotel, CleveleysThe Victoria Hotel, Cleveleys
The Victoria Hotel, Cleveleys

A spokesman said this week: “The brewery is still actively seeking a couple to run the pub.

"Until that happens the pub will remain closed but we expect to reopen when suitable people come forward – we’re hoping to hear from them!”

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For many years the Vic has been relatively quiet pub and it became quieter still four years ago,

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Like many other Samuel Smiths premises across the country, the Vic rang a few changes when new restrictions were controversially introduced by the brewery in 2019.

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That year the boss of Sam Smiths, traditionalist Humphrey Smith, announced its pubs would be introducing a ban on mobile phones, TV, music and swearing to boost 'social conversation person to person'.

Nor everyone agreed it that it was good idea but the pub still has regulars hoping new managers can be found and that the pints will be poured there once more.

People can apply for the vacancy at: