These were the scenes:

1. 2023 Season Launch Event
Blackpool Pleasure Beach confirmed at Wednesday’s annual season launch that Valhalla is set to reopen for technical rehearsals this April. Photo: Daniel Martino

2. 2023 Season Launch Event
James Cox, Director of Marketing, Sales and PR, speaking at the event. Photo: Daniel Martino

3. 2023 Season Launch Event
Amanda Thompson OBE, CEO of Blackpool Pleasure Beach, comments: “We know how long fans have been waiting for us to announce the reopening of Valhalla, and we’re confident they won’t be disappointed with our reimagining of one of the country’s best-loved rides." Photo: Daniel Martino

4. 2023 Season Launch Event
Featuring many of the exciting elements that made the ride so popular when it first opened in 2000, the team at Blackpool Pleasure Beach have hinted that there are some surprises in store now that the ride has been truly brought into the modern era. Photo: Daniel Martino

5. 2023 Season Launch Event
Attendees were treated to live performances during the event. Photo: Daniel Martino

6. 2023 Season Launch Event
Riders can expect to be taken on a fantastical journey to Valhalla, boarding a longboat and journeying into a parallel world guided by a brave Viking named Ivàr. Photo: Daniel Martino