Since arriving from Swindon Town in the summer of 2020 for an undisclosed fee, Yates has gone on to become a pivotal player at Bloomfield Road.
The striker has bagged 32 goals in 101 games in all competitions, his latest one coming at Turf Moor at the weekend.
Here, The Gazette takes a look back at some of Yates’ highlights and best moments in tangerine...
7. Crucial win
Yates bagged another brace to seal a crucial 3-1 win against title challengers Peterborough United in March 2021. Photo: Martin Rickett
8. Record breaker
In a season of braces, Yates was at the double again during Blackpool's 4-1 thrashing of Gillingham on Easter Monday, becoming the first Blackpool player to hit 20 goals in a season since Andy Morrell in 2007. Photo: CameraSport - Dave Howarth
9. Paying tribute
Yates was among the scorers as Blackpool booked their play in the play-off final with a 3-3 second leg draw against Oxford. After scoring, Yates sprinted to the touchline to told up a t-shirt paying tribute to Jordan Banks, who had recently passed away in tragic circumstances. Photo: Richard Sellers
10. Silencing the doubters
Yates shushed the travelling Blackburn fans after scoring in a 2-1 home win against their Lancashire rivals in October 2021. Photo: CameraSport - Alex Dodd
11. Derby drama
While he wasn't on the scoresheet, Yates still played a pivotal role in Blackpool's derby win against PNE with a sumptuous assist for Gary Madine. Photo: CameraSport - Stephen White
12. Comeback Kings
Jerry was at the double as Neil Critchley's side came from two goals down to beat Reading 3-2 in the most dramatic of circumstances. Photo: Simon Marper