I don't regret my shop logo tattoo in the slightest, all my ink tells a story and I just really love Aldi

A woman whose tattoo of the Aldi logo went viral has explained the reasons behind her offbeat body art.

Thirty five-year-old Grace says she had the bargain supermarket’s sign inked on her flesh simply because she “loves Aldi”. However, the Layton local has a number of other wacky images inked on her body and she has no plans to give up regular sessions at Blackpool’s Fourteen tattoo shop.

Grace she credits her love of tattoos with helping her overcome a mental health crisis when she was younger. She explained: “I love Aldi and I’m sure everyone else does, so I thought ‘I know, I’ll get their name tattooed on me’. I think it looks great and have no regrets about having it done, although I never have any regrets about my tattoos.

“I like tattoos to be fun and something to cheer me up. I had my first tattoo when I was 22 and have never looked back. I went through a period of poor mental health and having fun tattoos really improved things for me.

“I like my tattoos to tell a story. When something asks me why I’ve got a certain tattoo, there’s always a story I can tell them, although you wouldn’t be able to print some of them. I’ve got an onion in a wheelchair and a green poo but some of the others are a bit too rude to mention.

“If someone is thinking about getting a tattoo, I’d always tell them to have something that will put a smile on people’s faces.”

Grace’s Aldi tattoo was used by the shop chain on its social media outlets and Grace says she was surprised by the response. “I didn’t expect people all over the world to see it, but I think the tattoo is brilliant,” she said. “Nothing has changed, though, I don’t get a discount when I go to my local Aldi or anything like that.”

Grace’s Aldi inking was done by Emma Betson-Hand at Fourteen, which she co-runs with her wife Loren. And she’s used to Grace’s out of the ordinary tattoo requests. She said: “Grace has been a long time customer and has some of the craziest tattoos I’ve ever done, including the onion in a wheelchair.

“She told me ‘I love Aldi’ and asked me to do an embroidered style heart with the shop’s logo. She loves to have unusual tattoos and is a great laugh, but even I was surprised about her asking for the Aldi logo.

“She’s got some tattoos, especially on her legs, that are pretty weird and I don’t think you would be able to publish the details of what they are. She’s a regular and I always wonder what she is going to ask for when she comes in.

“I didn’t see an Aldi logo coming, but she says it’s her favourite shop and she wanted something to remind her of it. Maybe it will set a trend and other people will come in asking for shop tattoos. I’m seriously thinking about offering other shop logos for people that love other supermarkets.”

The inking took three hours and within a few days had gone viral with Aldi themselves including the tattoo on their own social media, with the firm posting: “Can we book the boss for an ankle tat?”