A Lamborghini supercar was stopped in Blackpool by police, who fined its driver £100.
The £270,000 Aventador was pulled over on the Prom, with the force alleging that it was not showing a front number plate.
An officer said: "Contrary to popular belief, supercars are subject to the same rules and regulations as any other motor vehicle and must display a front registrate plate."
The stop was publicised on the Lancashire Road Policing Unit's Twitter feed, with a number of users responding.
Steve Hearsey said: "Don't think £100 will bother them. Should come with three points as well."
Paul van de Rooy added: "The fine should be 20 per cent of the new car price from the factory. People who own an expensive car like this after not bothered by a £100 fine over aesthetics."
And Man City fan Dan W wrote: "£100 for a Lambo owner is like asking for 5p."
Colleen Lloyd said: "Driving that, he could have afforded more. Means testing should come in for driving fines. £100 won't make him get a number plate fixed. You'll see him again soon, I'm sure."