Blackpool’s Boulevard hotel -par of the Pleasure Beach Resort - was voted Northern Europe’s Best Luxury hotel for two years running - and it’s a hotspot for VIPs and celebrities.
From the TV stars who film in Blackpool annually, to the shocking celebs who secretly love the resort, check out the pages below for who has stayed at the Boulevard Hotel:

1. Britain's Got Talent stars arrive in Blackpool
As the music mogul, executive producer, and global talent show judge behind The X Factor, Britain’s Got Talent, and America’s Got Talent, Simon is credited with launching some of the world’s biggest pop acts. Simon stays at Boulevard every year when he’s filming in town. | Dave Nelson

2. Shawn Mendes
Internationally renowned Canadian singer-songwriter celebrated for chart-topping singles including Stitches, Treat You Better, and In My Blood. Photo: Getty

3. 2025’s I’m a Celebrity Get Me Out of Here star Alex Scott MBE may have been the first one out of the series, but the sporting legend will return to screens as a sports presenter and pundit.
2025’s I’m a Celebrity Get Me Out of Here star Alex Scott MBE may have been the first one out of the series, but the sporting legend will return to screens as a sports presenter and pundit. | ITV Photo: ITV

4. Leigh Francis
Comedian and TV presenter known for his outrageous humour and hit shows such as Celebrity Juice and Through the Keyhole. Leigh has also contributed to the town’s famous Illuminations too. | Ian West/PA Wire Photo: Ian West/PA Wire

5. Alison Hammond
The much-loved television presenter and personality is known for her vibrant interviews and co-hosting role on This Morning. She even took the plunge on Pleasure Beach’s 235ft rollercoaster, Big One. | Getty Images for the NTA's

6. Joe Swash
The actor and TV presenter is best-known in 2025 for his relationship with Stacey Solomon, as the pair have their own reality show named Stacey & Joe. | Getty Images Photo: Getty

