Popular operatic tenor Alfie, from Fleetwood, cut the ribbon at the exciting new amenity and was joined by legendary ringmaster Norman Barrett, ace magician Paul Zenon and Graham Liver from BBC Lancashire.
The museum tells the unique story of Blackpool as a popular seaside resort and home of entertainment.
Visitors are offered an immersive experience as they view a collection of objects and stories from the Blackpool Council collections, along with 27 loaned objects from the V&A and some rarely shown items from the performers who have graced Blackpool's stages over many decades.
Showtown, on Bank Hey Street, is now open seven days a week, from 10am to 5pm.
1. Showtown is officially open, thanks to Alfie Boe who cut the ribbon. Pictured are (from left) Graham Liver from BBC Lancashire, circus ringmaster Norman Barrett, Alfie and Paul Zenon.
Showtown is officially open, thanks to Alfie Boe who cut the ribbon. Pictured are (from left) Graham Liver from BBC Lancashire, circus ringmaster Norman Barrett, Alfie and Paul Zenon. Photo: Blackpool Council
2. Opening of Showtown. Pictured is Alfie Boe.
Alfie Boe at the opening of Showtown Photo: Dan Martino
3. Opening of Showtown. Pictured is Alfie Boe.
Alfie Boe officially opens Showtown Photo: Dan Martino
4. Opening of Showtown. Pictured is ringmaster Norman Barrett.
Opening of Showtown. Pictured is ringmaster Norman Barrett. Photo: Dan Martino
5. Opening of Showtown. Pictured is ringmaster Norman Barrett.
Opening of Showtown. Pictured is ringmaster Norman Barrett. Photo: Dan Martino
6. Opening of Showtown. Pictured is Laurence Llewelyn-Bowen
Opening of Showtown. Pictured is Laurence Llewelyn-Bowen Photo: Dan Martino