The Gruffalo and Friends Clubhouse officially opens on Friday in the space beneath the Sea Life Centre on Central Promenade.
We were among the invited guests on Thursday as former Coronation Street star Helen Flanagan opened the attraction after a £2.3m investment.
In a world first, the attraction brings together six of the best-loved stories from the UK’s number one bestselling children’s author Julia Donaldson to create a two-hour play experience.
Take a look through our gallery to see what’s in store for kids from far and wide.
1. Gruffalo & Friends Clubhouse
Princess Pearl is there with Zog Photo: Daniel Martino
2. Gruffalo & Friends Clubhouse
There's all kinds of things for kids to do Photo: Daniel Martino
3. Gruffalo & Friends Clubhouse
Six of Julia Donaldson's fantastic stories feature Photo: Daniel Martino
4. Gruffalo & Friends Clubhouse
Whether your house loves Zog or the Gruffalo, every base is covered Photo: Daniel Martino
5. Gruffalo & Friends Clubhouse
Little Jude Thorley gets stuck in Photo: Daniel Martino
6. Gruffalo & Friends Clubhouse
A first look inside Photo: Daniel Martino