Lancashire supplements firm aims for quadruple revenue as it targets USA
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YourZooki is targeting new product launches and trans-Atlantic growth after more than trebling revenues over the last 12 months.
With supplements already sold in 26 countries, YourZooki is now targeting expansion into North America, with the opportunity to secure a piece of a projected $53bn dietary supplement market by 2023.
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Hide AdThe firm, which moved from Preston to Blackpool last year, has already seen success with a nationwide US listing secured with GNC (General Nutrition Centre) - the world’s biggest specialist supplement retailer, with over 6500 stores globally.
The firm has also seen significant expansion into UK high street retailers over the last year, with products now stocked nationwide in Holland and Barrett, Boots, Planet Organic, Wholefoods, Selfridges and Harrods.
The independent business, co-founded by Marcus Mollinga and Jack Morrison, offers a wide range of premium, specialist health products targeted towards immunity, beauty and wellbeing.
During the pandemic, the firm has seen considerable growth in its e-commerce platform and direct to consumer subscription model. In 2020, online sales increased 750 per cent, largely driven by a 25 per cent month on month increase in the number of subscribers - a 10 fold increase on 2019.
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Hide AdThe growth was supported by £1.25m in funding secured over the year. In August, YourZooki secured a £950,000 funding package from Investec, and two funding rounds with Rosebud, managed by GC Business Finance for Lancashire County Council.
The investment has enabled the company to increase warehouse capabilities, double headcount and invest in new product development. Marcus Mollinga said: “We have already seen huge appetite both in store and online and are well positioned to scale quickly in the USA.
"This has already generated traction, with a nationwide partnership with GNC, and with new listings on the horizon, we’re projected to quadruple turnover again next year.”