A Blackpool magician was among the artistes showcasing Britain’s status as an events’ destination at a glittering international gala.
Michael Jordan’s High Jinx show, which runs at Viva Blackpool throughout the year, was one of the acts taking part in the launch of MeetGB - a VisitBritain conference aimed at encouraging overseas firms to host their major corporate events in the UK.
The gala night took place at Church House, Westminster Abbey. It was directed and choreographed by former Pleasure Beach artistic director Antony John and also featured Blackpool circus artiste Valerie Murzac.
Michael, from Huddersfield, is back in Blackpool with his High Jinx family magic show for the seventh year.
“It was an incredible show to be part of,” he said. “I’ve done a lot of big corporate jobs before but this was a different level.
“The whole idea of the event was to tell big companies that they can and should have their big corporate days and events in Britain instead of going abroad to places like Dubai.
“There are so many great venues in Blackpool, which are not always used to their best, so businesses should be more aware of what the resort has to offer. We were proud to be there.”
Michael said Blackpool had changed in his time working here, seeing a significant increase in the number of families visiting, instead of stag, hen and other adult-based groups.
- For High Jinx Viva show dates, visit www.vivablackpool.co.uk.