POLICE are investigating after a brazen thief stole jewellery from a town centre store.
The man had entered Northwest Pawnbrokers on Church Street, Blackpool, and asked to try on various items of jewellery.
He then ran from the shop wearing two gold chains without paying for them.
The theft was reported to police at about 10.50am yesterday and detectives are checking CCTV images as part of their investigation.
A police spokesman said: “A young man entered the store and asked to try on various items of jewellery.
“He tried on two chains and then ran from the shop.”
The thief escaped in the direction of Whitegate Drive.
He was described as being aged in his mid 20s, and was wearing a dark top, white trainers and blue jeans.
Anyone with information should call Blackpool Police on (01253) 293933 or Crimestoppers on 0800 555111.