Lytham nutraceutical specialist, VetPlus, has revealed it is expecting a 30 per cent increase in sales this coming year – its 20th anniversary.
The Dock Road-based company announced the news at its annual worldwide distribution meeting, where 40 delegates from 30 countries including Belgium, Hong Kong and New Zealand gathered in Rome.
The event provided an opportunity for the British manufacturer and its distributor network to review business over the past 12 months, identify new markets and discuss sales objectives and plans for 2015.
Neil Pullar, international sales director for VetPlus, said: “The first annual meeting took place in Dubai in 2005 with 10 attendees and numbers have increased year-on-year in line with growth of the business.
“One of the main challenges in Rome was locating a hotel with a meeting room large enough to accommodate the team. The mood was one of real positivity and desire to continue to expand the business in each and every market in which we are present and our team take great pleasure and pride in working with our partners to make this happen.
“An increase in market confidence, expansion in our product portfolio, recent opening of our Malaysia office and strong demand for quality British manufactured products are all factors in us expecting 2015 to be a good year, especially as it will mark our 10th worldwide distribution meeting and the 20th anniversary of the business.”
The next meeting will take place in Miami in November 2015.
VetPlus is a division of Tangerine Group, whose portfolio of animal health and wellbeing products has helped the firm reach an annual turnover approaching £20m with a staff of 150.
The company has grown both organically and by acquisition over the past 16 years and now has 11 limited companies within its three divisions: Veterinary, Farming and Equine including wholly owned subsidiaries in Ireland, Spain and Germany.