Blackpool’s main shopping centre was set to open a new store today.
Yours Clothing is the latest firm to open at Hounds-hill Shopping Centre.
The high street fashion retailer was due to officially open at 10am with a ribbon cutting ceremony.
And the first 50 people to enter the store were set to receive a free goodie bag.
Throughout the day customers will be treated to a free drink and £5 off when spending over £30.
Yours Clothing offers a range of female fashion in sizes 14-32. It was set up in 2008 selling plus size ladies clothing and the business has seen considerable growth since then, with stores opening across the UK.
Debbs Lancelott, Houndshill Centre manager, said: “Yours Clothing is an excellent addition to Houndshill Shopping Centre, strengthening the centre’s appeal as a fashion destination within the Blackpool area.”