THIS isn’t just any beach clean – it’s a Marks and Spencer beach clean.
The retail giant M&S is organising nationwide beach cleans in an attempt to contribute to communities.
Staff from the Fylde coast’s stores are inviting customers to help them clear rubbish from Rossall, Blackpool and Lytham beaches.
And as an extra incentive to helping the seaside all those who join the clean will get a voucher to spend in store.
With the support of the Marine Conservation Society (MCS) and the Canal and River Trust (CRT) M&S are hoping to get 8,000 people involved with their clean-ups across the country with a target of clearing more than 15 tonnes of litter.
With the MCS finding there are two pieces of litter on every metre of our coastline the beach cleans are all the more important.
Sacha Berendji, director of retail at Marks and Spencer, said: “Our Big Beach Clean-up is a great way for customers and M&S colleagues to volunteer, help their local community and protect our precious marine life. It’s a great fun, outdoor activity.”
Last year’s cleans saw more than 6,000 volunteer their time, collecting 3,200 bin bags full of litter. The bags weighed in at over 11.5 tonnes, including 12,800 wrappers and 2,850 tin cans.
Samantha Fanshawe, MCS Chief Executive, said: “M&S’ employee and customer support for beach cleans last year really helped us to turn a corner in the fight against beach litter.
“It is fantastic to have their support again this year and we’re hoping for a massive turn out from the public to make this the biggest event ever and to remove even more litter from our precious marine environment.”
The shop’s beach cleans follow on from its pledge in 2008 to decrease the number of shopping bags being used by customers.
Its Forever Fish campaign has reduced carrier bag use by 78 per cent and raised over £4m for charity from five pence charges for carrier bags. Customers can register in advance to receive a money-off at M&S voucher on the day of their beach clean.