Adrian steps into Che Bar and CoCo

Two pubs: Adrian Clay takes over the running of his secon hostelry, The Sandhills, St. Annes Square.
Two pubs: Adrian Clay takes over the running of his secon hostelry, The Sandhills, St. Annes Square.
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There’s a new name – but a familiar face – in charge at Che Bar and CoCo on Market Street in Blackpool.

With original general manager Dominic Herdman now off to pastures new, his place has been taken by Adrian Clay, formerly of The Litten Tree at The Raikes in Backpool and The Sandhills in St Annes – amongst other places.

Most recently he has been based in Buxton but admits “when the offer to come and take over here it took me just a couple of minutes to say yes.”

Says Adrian: “A prime location like Che Bar and CoCo was just too big a challenge not to grasp. Running this venue is a fantastic opportunity.”

With Christmas coming he isn’t planning anything too drastic in the way of changes – just yet. “There’s the opportunity to broaden the customer base without losing any of our present guests,” he said. “But there is a big opening to boost trade with entertainment early to midweek, which will fit well with our established weekend trade.”

A major breakthrough for the venue has come in the arrival of the very popular locally-based Randy Ron dance brand, on December 23, and again on New Year’s Eve.

“I have watched the brand grow over the past couple of years and I have been impressed with the way they operate,” says Adrian.

His established DJ team of Vince Williams, Jimmy Day and Lee “Jester” Watson will remain in place for now, he stressed. “I’m not looking for revolution I’m looking for evolution,” he said. The new year will see “a tidy up and a bit of a sparkle” and he is keen to reposition Che Bar as an all day operation.

“Id like to bring in food and soften the look of the place,” he said. “It makes no sense for us to be closed until the middle of the evening. It’s hard to build up trade if your doors are closed. I want to drive the earlier trade and food is the best way to do that.”