Steven Pressley has made it clear there can be no more wasted chances after half a dozen missed chances cost his side dear.
Town should have cruised to victory at Gresty Road - hitting the post and missing two one-on-one chances in the second half of Saturday’s game.
In the end they had to settle for a 1-1 draw which keeps them in the battle at the wrong end of League One.
Pressley revealed his players, who suffered from similar problems in front of goal in their derby defeat at Blackpool, had been putting in extra work on the training ground but made it clear there could be no excuses going into Boxing Day’s crucial trip to Shrewsbury.
“The players are continuously staying behind after training, working on their finishing,” said the Fleetwood boss.
“They do a lot of work with Chris (Lucketti) and Neil (MacFarlane) and Barry (Nicholson) in terms of finishing.
“Some of them are out for 15 or 20 minutes, longer on Friday after training has ended.
“They have the appetite to score goals.
“But I’m not deflecting any blame.
“When a striker gets into the positions we were getting into on Saturday he has to score.
“It’s as simple as that.
“All the work you can do on the training ground isn’t going to change those moments.
“It’s just about the concentration and the belief.”
Everton loanee David Henen was as guilty as anybody - his late chance to seal the points as good as anybody in a Town shirt was handed.
Henen was sent clear with only Ben Garratt to beat but somehow blazed his effort wide.
The Belgian teenager had earlier forced a finger-tip save from the Alex keeper in a blistering 45 minute display.
But he more than anybody felt the pain of that late miss which would have lifted Town away of the bottom four.
“I thought in the second half he was devastating,” said Pressley of Henen.
“He had so many good moments.
“He was a constant threat, some of his work down the side was exceptional.
“But he’s in the dressing room after the game with his head in his hands.
“He was hurting.
“He knows he should have scored at the end.
“That’s what I want, I want people disappointed when they don’t win.
“I want them disappointed when they miss chances.
“But for David there’s very many positives he can take from the game.”
After a sluggish start Fleetwood dominated the Cheshire side and Pressley is pleased with the way his philosophy is being implemented.
He said: “When you play the style of football we want to play you can do what people describe as to over-pass.
“But we’re making the right choices about the speed of the game, when to eliminate players and I thought there were a lot of good things on Saturday.
“But ultimately, and I talk about it every day, it’s about winning.
“We must win.”
Town have a busy festive period ahead followed by seven games in January as they bid to ease relegation worries and book themselves a Wembley final slot in the Johnstone’s Paint Trophy.
“There’s a lot of football and I have to keep reminding them about that,” said Pressley.
“The dressing room is full of confidence right now, there’s a lot of belief.
“We have to keep reminding them about where we are and how we get to where we want to be.”