FLEETWOOD Town conceded late after dominating the first half at Roots Hall.
Alan Goodall’s header from a Junior Brown corner gave Graham Alexander’s side an early advantage with just 90 seconds on the clock.
It was one they should have doubled from the penalty spot, Gareth Evans effort saved by Paul Smith after a handball by Ryan Cresswell.
Southend grew in confidence through the second half, Town running out of steam.
And with five minutes to play Southend drew level, Britt Assombalonga driving into the Town box, his ball back finding the head of substitute Barry Corr.
Town almost snatched it at the death, Barry Nicholson going one-on-one with Paul Smith in the Southend goal - the keeper with a fine save to preserve a point.