Work is due to being next spring on a 150-bed hotel on the vacant Yates’s site in Talbot Square after councillors approved a £7m six storey scheme.
Blackpool Council’s planning committee gave the application by Premier Inn, which also includes a Brewers Fayre restaurant on the ground floor, the go ahead after hearing improvements had been made to the design.
Revised plans had been submitted including reducing the height of the building and re-introducing a first floor wrought iron balcony facing Talbot Square, after initial proposals were rejected by the committee in May.
Nick Johnston, acquisitions manager for Whitbread Hotels and Restaurants, who is leading the development of the Talbot Road site, said:“We are delighted with the planning committee’s decision to grant planning permission for the Talbot Road site.
“We made many significant improvements to our plans since our first application.
“Our consented scheme has an improved design, fitting for the prominent site and will bring many long-lasting benefits to Blackpool, including new jobs and thousands of additional visitors.
“I would like to thank everyone who took an interest in our plans and provided feedback.
“We will now work hard to agree the details of the planning application and are aiming to start on site in early 2016.”
It is hoped the hotel will open in autumn 2017 on the site which has been vacant since Yates’s Wine Lodge was demolished following a devastating fire in February 2009.
Councillors said they believed the development would benefit the resort.
Coun Adrian Hutton said: “A lot of the businesses around there will welcome this as it will have a knock on effect.
“A number have been complaining about the site being derelict for a long time.”