A Blackpool charity shop is celebrating after being named Shop Of The Year in top national awards ceremony.
The Cancer Research UK shop on Talbot Road saw off competition from 300 other charity shops to secure the top prize in the Flame Of Hope awards, the charity’s annual awards.
Since opening 30 years ago it has raised nearly £2m for the cause and now bosses are
hoping to easily hit that target by the end of the year.
Bosses at the shop are set to travel to London on Friday to be presented with their award at a glittering ceremony.
Shop manager Deborah Cox said: “It’s amazing news, it really drives us and it’s nice for our volunteers, it’s a pat on the back that what we’re doing is good and is appreciated.
“It was quite emotional to find out we’d won, I’m so chuffed.”
The shop’s 25 staff and volunteers have come up with imaginative ways to make the shop more appealing or raise extra cash, including ‘live mannequins’ to show off clothes in the window displays and the annual ‘pink dip’ in Blackpool’s sea.
Volunteer Debra Farrar said: “It’s not necessarily about how much we raise but the enthusiasm of volunteers and the targets set for our shop based on its size.
“But charity bosses have said if we carry on as we are at the moment we’ll reach our £2m mark.
“It’s amazing to think we’ve raised that much, especially when you know where that money goes and the good it has done.”
The Flame Of Hope awards are run by Cancer Research UK to recognise groups and individuals who have achieved excellence in their fund-raising efforts or research for the cause.