Raising cash from catwalk fashion

Miss Blackpool Jessica Bradder,wears Kevan Jon, Segovia sleeve dress
Miss Blackpool Jessica Bradder,wears Kevan Jon, Segovia sleeve dress
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A Blackpool business with a passion for fashion is aiming to show off the latest styles and raise money for good causes at the same time.

Blueberries clothing store, on Topping Street, has organised a fashion charity night, to mark Breast Cancer Awareness Month – in aid of breast cancer and Crohn’s disease and colitis charities.

Pic by Beth Alderson. Miss Blackpool Jessica Bradder wears Ted Baker - Dardee embellished bodycon dress

Pic by Beth Alderson. Miss Blackpool Jessica Bradder wears Ted Baker - Dardee embellished bodycon dress

Owner Sarah McConville organised the first fundraising event last year, to mark the store’s 30th anniversary in business.

And it was such a success, she wanted to do it again.

The fundraising show means a lot to her, as she is herself a breast cancer survivor.

This year’s fashion night has the theme the Best Of British and will feature two shows, with the latest British fashion trends modelled on the catwalk.

It will take place at the Paradise Room, at Blackpool Pleasure Beach.

There will be entertainment from musicians Zeta and Lee, and music from local band, Touch The Pearl.

There will also be a fundraising raffle, with prizes from Blueberries’ suppliers – including Paul Smith, Vivienne Westwood, Barbour, and Ted Baker.

Designer Kevan Aspinall, one of England’s most admired and influential fashion designers, will be attending the evening, showcasing his British-designed and manufactured Kevan Jon spring/summer ‘16 collection.

His dressed can often be seen gracing the red carpet of TV awards ceremonies and on the pages of the UK’s glossiest magazines.

The collection will be modelled by Miss Blackpool, Jessica Bradder, and the other finalists from the Miss Blackpool contest, along with model from Angels Elite and Jadore.

Sarah said: “Blueberries has always been a staunch supporter of buying British, supporting British manufacturing, shopping local and supporting local businesses.

“The evening has had great support and sponsorship from local businesses, including Piers Blackpool Ltd, Eastham’s Solicitors and Blackpool BID. The family fashion show, with Blueberries customers taking to the catwalk, was exceptionally popular at last year’s charity night and is being repeated again this year. They will be modelling collections from Britain’s finest – including Paul Smith, Vivienne Westwood, Ted Baker, Barbour, Perigrine and Pearly King.

“The hair for the evening is being done by Rory Blair hair studio, in Fleetwood, who did a fabulous job at last year’s event. Local make-up artists from around the Fylde are kindly giving their time to do the make-up – but due to the volume of models, we still need more make-up artists, so if anyone would like to help, we would be grateful if they could contact us at the store.

“We are really excited about the event.”

There are still tickets available for the fashion show, priced at £5 each, or a table for 10 people for £50.

Contact Blueberries store on Topping Street, on (01253) 622358, or Rory Blair Hair Studio, in Fleetwood.

Blueberries recently carried out a photoshoot on Blackpool’s iconic North Pier, with Miss Blackpool, Jessica Bradder showing the new autumn/winter collections.

* Pictures were taken by photographer Beth Alderson.