‘Hey sunseekers – take that litter home!’ Blackpool pupils have been getting musical in a bid to help clear up the town.
Children from Westcliff Academy, in Bispham, have been singing special messages to encourage people to pick up their litter along the Promenade in Blackpool.
And the messages will now be heard by millions of sun-seekers, as they are played out by the council vans which patrol the Prom every day.
The move is part of the Love Where You Live campaign, designed to get more people to take care in their community and respect the local environment.
The jingles, which begin with the seaside tune of ‘I do like to be beside the seaside’, include followed up with messages from the children about why people should pick up their litter from the beach.
Council officers approached the school to record the jingles as part of their school work on the Love Where You Live Campaign.
Jumping at the chance to get involved, the children created the songs and messages themselves to promote the cleanliness message.
Coun Gillian Campbell, cabinet member with responsibility for Streetscene, said: “It’s a wonderful, forward thinking concept that we should get children involved in our work to keep Blackpool tidy.
“Educating children at an early age about looking after the town is really important.
“They will now grow up knowing the importance of cleaning up after themselves, and will pester their parents to do the same thing.”
Blackpool Council says it removes on average six tonnes of rubbish a day from the Promenade.
Of that, more than one tonne of waste comes from waste discarded on the beach.
Rubbish left on beaches is ‘staggering’
Coun Gillian Campbell said the campaign was necessary, adding: “The amount of people who leave litter on the beach after they use it is staggering. Most people just leave a small amount individually but with such a large amount of people using the beach every day, the amount of waste spirals.
“We’ve installed 76 bins for people to use on the stretch of beach at Blackpool Central and we have street cleansers constantly patrolling the area but at times we need more help.”