DOZENS of faces were transformed this weekend as the Pleasure Beach Resort hosted its first face painting festival.
All age groups took part in the free event, which was part of the week-long Showzam! festivities.
From tiaras to tigers, creative-types were on hand to add a dash of colour to those braving the freezing temperatures.
There were three categories in the competition: Under 16s, Amateur and Professional.
A spokesman for Pleasure Beach Resort said: “The face painting festival was a huge success and everyone’s creative side shone through.
“We are already looking forward to putting in on next year as part of the Showzam! festival.”
The attraction’s Nickelodeonland is open throughout half term week.