Party people set to accelerate

The Awesome Weekends team
The Awesome Weekends team
2
Have your say

A BUSINESS which started with one man and a credit card machine has seen its turnover rise 125 per cent in a recession and is expecting significant growth in the coming year.

Now Awesome Weekends is hoping to grow still further with a little help from a national competition.

The local business accelerators campaign.

The local business accelerators campaign.

The Cleveleys based group holiday party arranger has entered the Local Business Accelerators initiative, whose deadline is rapidly approaching.

The Local Business Accelerators initiative aims to highlight the best fledgling businesses and offer mentoring plus much-needed press advertising.

Steve Hopkins, founder and sales director of the company which employs 10, said although they are enjoying a growing national reputation they a not so well known locally and, if they win, want to raise their profile through advertising.

Mr Hopkins said: “Ninety per cent of our business derives from the Blackpool weekend sector and we are responsible for keeping multiple Blackpool businesses trading due to the level of bookings we are able to achieve.

“Weekend companies across the UK use Awesome Weekends as their Blackpool agent and this enables us to capture around 90 per cent of the group market that visit Blackpool at weekends.

“In a crowded commercial market, Awesome Weekends has merged with or acquired all its major competitors, creating a strong company that has grown its revenue streams over 120 per cent in 12 months, during a recession.

“We have a £3m turnover but trade ‘under the radar locally. We need to let the population of the Fylde Coast know we are available to them and the services that we provide.

“The business started with myself and a credit card machine and now employs 10 people and has reached an annual turnover of £2.9m.”

Firms who wish to enter the LBA competition can simply go online at www.accelerateme.co.uk and fill in the form.

The deadline is Friday. At the end of November, a shortlist of local finalists will be selected.

The most promising business will go forward to the national stage of the competition to win a year’s mentoring from TV dragon Deborah Meaden and an advertising campaign devised by a top London creative ad agency.

Click here to register with The Gazette website to enable you to leave your comments and reaction to stories.