A Freckleton-based business development company is to host the world’s first ever Trust Conference in September.
The high-profile event, organised by Trust and Flow experts Talent Dynamics, will bring together nearly 1,000 business owners and team leaders keen to hear about the latest developments in how Trust can improve performance.
The conference will explore the meaning and measure of trust and how it can benefit organisations, teams and individuals.
Leading the day of presentations will be keynote presenter Stephen M.R. Covey, a renowned adviser on ethics and high performance.
The New York Times best-selling author of The Speed of Trust will be running a three-hour training session on Building Trust in Organisations.
Michelle Clarke, managing director of Talent Dynamics, said the team of experts will show how successful organisations recognise the importance of trust within their teams and in their brand, products and services.
Michelle said: “Trust is more than a virtue. It is a measure of value and an increasingly important economic driver for the twenty-first century.
“Companies that ignore trust will pay the price with disappearing customers and falling revenue.
“Talent Dynamics is now a global brand but we took off in Lancashire, so I know there are plenty of businesses here that take trust very seriously. Lots of Lancashire businesses have already booked their places.”
Michelle added: “Trust is not just for big business. On a personal level, trust can make staff more employable and energise personal and professional relationships.
“When an organisation has a high level of flow and trust then people are focussed on doing what they love and naturally talented at and everything speeds up.”
The event is on September 10, at Kensington Town Hall in London. Visit www.thetrustconference.com.
So what is Flow? “Flow is the path of least resistance,” says Michelle, “It is when you are doing something you love so much that things flow along seemingly without effort.
“When an organisation has a high level of flow and trust then people are focussed on doing what they love and naturally talented at and everything speeds up.
“Teams that do not have flow and trust are not as productive, it is like being in a traffic jam permanently. They are always complaining, about the situation about each other.
“With flow it is like flying – high altitude, high momentum and hi speed.”
“Most of the organisations we work with have rapid improvements in financial results , but more importantly the benefits are sustainable because people want to work. We have teams where they have to be chased out of the office at the end of the day!”