Big family discount

Visitor Services Assistants Emma Street (left) and Sandy Griffiths with the new Blackpool Resort Pass.

Visitor Services Assistants Emma Street (left) and Sandy Griffiths with the new Blackpool Resort Pass.

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AN offer to give families discount access to some of Blackpool’s top attractions has been launched.

The Blackpool Resort Pass is the first of its kind to be operated in the UK and will allow visitors access to Blackpool Pleasure Beach, Nickelodeon Land, The Blackpool Tower Eye and 4D Experience, The Blackpool Tower Dungeon, Sea Life Blackpool and Madame Tussauds for around £50.

Entrance to Blackpool Zoo, Sandcastle Waterpark and Blackpool Model Village can also be added to the pass for a further £25.

There is also the option to add on discounted three day and seven day saver tickets for Blackpool Transport’s bus and tram services as part of the ticket.

Natalie Wyatt, managing director of Marketing Blackpool, today welcomed the launch of the new pass.

She said: “It’s our responsibility to help make everyone’s stay in Blackpool an enjoyable and value for money holiday and the Blackpool Resort Pass is the perfect tool for that.

“Blackpool is the only destination in the UK to offer such an incentive for its visitors.

“We recognise people spend their hard earned money when they visit Blackpool so we want them to enjoy the best value for money possible. By teaming up with so many more attractions and transport services this year we believe we are doing just that.

“The Blackpool Resort Pass really is just the ticket.”

The launch of the Blackpool Resort Pass is part of wider destination marketing activity promoting Blackpool, supported by £100,000 from the Government’s regional growth fund.

The Resort Pass is available to buy in advance online, as well as from Blackpool Tourist Information Centre at Festival House on the Promenade.

For more information go to or order by phone on (01253) 478222.

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